{"id":67229,"date":"2025-05-16T07:44:51","date_gmt":"2025-05-16T07:44:51","guid":{"rendered":"https:\/\/enfoquenoticioso.com\/?p=67229"},"modified":"2025-05-16T07:44:51","modified_gmt":"2025-05-16T07:44:51","slug":"youtube-usara-gemini-para-insertar-anuncios-imposibles-de-evitar","status":"publish","type":"post","link":"https:\/\/enfoquenoticioso.com\/?p=67229","title":{"rendered":"YouTube usar\u00e1 Gemini para insertar anuncios imposibles de evitar"},"content":{"rendered":"<div>\n<p><strong>YouTube<\/strong> anunci\u00f3 que<strong> usar\u00e1 la IA de Gemini para insertar anuncios <\/strong>en los videos. La compa\u00f1\u00eda ha escalado su pelea contra los bloqueadores de publicidad al implementar una nueva estrategia que ser\u00e1 m\u00e1s dif\u00edcil de evitar. A diferencia de los anuncios convencionales que se despliegan al inicio, Gemini <strong>buscar\u00e1 el mejor momento del video para activarlos<\/strong>.<\/p>\n<p>De acuerdo con <em><a href=\"https:\/\/9to5google.com\/2025\/05\/15\/youtube-ads-gemini-peak-points-placement\/\" target=\"_blank\" rel=\"noopener\">9to5Google<\/a><\/em>, YouTube aprovech\u00f3 su evento Brandcast 2025 para presentar todas las novedades que llegar\u00e1n a la plataforma. Entre los anuncios se encuentra<strong> Peak Points<\/strong>, una funci\u00f3n impulsada por IA que<strong> analizar\u00e1 el video en busca de las partes m\u00e1s importantes<\/strong> para colocar un anuncio. YouTube quiere aprovechar los momentos clave para potenciar los ingresos.<\/p>\n<p>Peak Points hace honor a su nombre y <strong>aprovecha los picos de atenci\u00f3n<\/strong>, esas cimas y valles que aparecen en la l\u00ednea del tiempo de un video de YouTube. La compa\u00f1\u00eda desplegar\u00e1 los anuncios despu\u00e9s de estos momentos en los que las audiencias est\u00e1n m\u00e1s comprometidas.<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" data-recalc-dims=\"1\" decoding=\"async\" width=\"1500\" height=\"844\" onerror=\"if (typeof newspackHandleImageError === 'function') newspackHandleImageError(this);\" alt=\"Anuncio de YouTube insertado por la IA de Gemini\" class=\"wp-image-1843386 perfmatters-lazy\" src=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1-1500x844.jpg?resize=1500%2C844&amp;quality=70&amp;strip=all&amp;ssl=1\" srcset=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1500%2C844&amp;quality=70&amp;strip=all&amp;ssl=1 1500w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=800%2C450&amp;quality=70&amp;strip=all&amp;ssl=1 800w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=768%2C432&amp;quality=70&amp;strip=all&amp;ssl=1 768w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1536%2C864&amp;quality=70&amp;strip=all&amp;ssl=1 1536w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1200%2C675&amp;quality=70&amp;strip=all&amp;ssl=1 1200w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1024%2C576&amp;quality=70&amp;strip=all&amp;ssl=1 1024w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=780%2C439&amp;quality=70&amp;strip=all&amp;ssl=1 780w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=400%2C225&amp;quality=70&amp;strip=all&amp;ssl=1 400w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?w=1600&amp;quality=70&amp;strip=all&amp;ssl=1 1600w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1-1500x844.jpg?w=370&amp;quality=70&amp;strip=all&amp;ssl=1 370w\" data-sizes=\"(max-width: 1500px) 100vw, 1500px\"\/><img loading=\"lazy\" data-recalc-dims=\"1\" decoding=\"async\" width=\"1500\" height=\"844\" onerror=\"if (typeof newspackHandleImageError === 'function') newspackHandleImageError(this);\" src=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1-1500x844.jpg?resize=1500%2C844&amp;quality=70&amp;strip=all&amp;ssl=1\" alt=\"Anuncio de YouTube insertado por la IA de Gemini\" class=\"wp-image-1843386\" srcset=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1500%2C844&amp;quality=70&amp;strip=all&amp;ssl=1 1500w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=800%2C450&amp;quality=70&amp;strip=all&amp;ssl=1 800w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=768%2C432&amp;quality=70&amp;strip=all&amp;ssl=1 768w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1536%2C864&amp;quality=70&amp;strip=all&amp;ssl=1 1536w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1200%2C675&amp;quality=70&amp;strip=all&amp;ssl=1 1200w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=1024%2C576&amp;quality=70&amp;strip=all&amp;ssl=1 1024w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=780%2C439&amp;quality=70&amp;strip=all&amp;ssl=1 780w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?resize=400%2C225&amp;quality=70&amp;strip=all&amp;ssl=1 400w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1.jpg?w=1600&amp;quality=70&amp;strip=all&amp;ssl=1 1600w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-anuncios-1-1500x844.jpg?w=370&amp;quality=70&amp;strip=all&amp;ssl=1 370w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\"\/><\/figure>\n<p>La llegada de Peak Points forma parte de una era en la que <strong>YouTube est\u00e1 sacando provecho de los avances en Gemini <\/strong>para incrementar los ingresos por publicidad. Hace unos meses, la plataforma anunci\u00f3 que <a href=\"https:\/\/hipertextual.com\/2025\/02\/youtube-mostrara-menos-anuncios-intrusivos-algoritmo\" target=\"_blank\" rel=\"noopener\">dejar\u00eda de mostrar anuncios intrusivos a partir de este a\u00f1o<\/a>. En su lugar, YouTube usar\u00e1 la IA para determinar el momento en que existe una pausa natural en el video.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de Contenido<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar tabla de contenidos\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/enfoquenoticioso.com\/?p=67229\/#YouTube_colocara_anuncios_en_las_partes_mas_vistas_de_un_video\" >YouTube colocar\u00e1 anuncios en las partes m\u00e1s vistas de un video<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"h-youtube-colocara-anuncios-en-las-partes-mas-vistas-de-un-video\"><span class=\"ez-toc-section\" id=\"YouTube_colocara_anuncios_en_las_partes_mas_vistas_de_un_video\"><\/span>YouTube colocar\u00e1 anuncios en las partes m\u00e1s vistas de un video<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube apuesta por<strong> una integraci\u00f3n menos forzada de la publicidad<\/strong>. La plataforma ya ajust\u00f3 el algoritmo para reducir la colocaci\u00f3n de anuncios que alteran la continuidad, esos que casi todos sus usuarios detestan.<\/p>\n<p>El an\u00e1lisis de momentos clave en los videos es parecido a la <strong>segmentaci\u00f3n basada en emociones,<\/strong> una estrategia de marketing que<strong> utiliza IA para analizar el comportamiento de los consumidores<\/strong> y adaptar el mensaje. Si bien YouTube no puede medir nuestras emociones o expresiones faciales, s\u00ed puede identificar las partes m\u00e1s vistas de un v\u00eddeo.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" data-recalc-dims=\"1\" decoding=\"async\" width=\"1000\" height=\"470\" onerror=\"if (typeof newspackHandleImageError === 'function') newspackHandleImageError(this);\" alt=\"Linea del tiempo de un video de YouTube\" class=\"wp-image-1843383 perfmatters-lazy\" src=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=1000%2C470&amp;quality=70&amp;strip=all&amp;ssl=1\" srcset=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?w=1000&amp;quality=70&amp;strip=all&amp;ssl=1 1000w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=800%2C376&amp;quality=70&amp;strip=all&amp;ssl=1 800w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=768%2C361&amp;quality=70&amp;strip=all&amp;ssl=1 768w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=780%2C367&amp;quality=70&amp;strip=all&amp;ssl=1 780w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=400%2C188&amp;quality=70&amp;strip=all&amp;ssl=1 400w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?w=370&amp;quality=70&amp;strip=all&amp;ssl=1 370w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><img loading=\"lazy\" data-recalc-dims=\"1\" decoding=\"async\" width=\"1000\" height=\"470\" onerror=\"if (typeof newspackHandleImageError === 'function') newspackHandleImageError(this);\" src=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=1000%2C470&amp;quality=70&amp;strip=all&amp;ssl=1\" alt=\"Linea del tiempo de un video de YouTube\" class=\"wp-image-1843383\" srcset=\"https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?w=1000&amp;quality=70&amp;strip=all&amp;ssl=1 1000w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=800%2C376&amp;quality=70&amp;strip=all&amp;ssl=1 800w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=768%2C361&amp;quality=70&amp;strip=all&amp;ssl=1 768w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=780%2C367&amp;quality=70&amp;strip=all&amp;ssl=1 780w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?resize=400%2C188&amp;quality=70&amp;strip=all&amp;ssl=1 400w, https:\/\/i0.wp.com\/imgs.hipertextual.com\/wp-content\/uploads\/2025\/05\/yt-hiper.jpg?w=370&amp;quality=70&amp;strip=all&amp;ssl=1 370w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\"\/><\/figure>\n<p>Un ejemplo de <strong>Peak Point ser\u00eda el momento en que terminan el mensaje de un patrocinador y se reanuda el contenido<\/strong>. La compa\u00f1\u00eda no mencion\u00f3 si esta funci\u00f3n ser\u00e1 opcional o se aplicar\u00e1 por defecto a todos los anuncios <em>mid-roll<\/em>. Actualmente, los creadores de contenido tienen la opci\u00f3n de elegir manualmente sus slots para colocar publicidad, aunque tambi\u00e9n pueden hacer uso de la funci\u00f3n autom\u00e1tica.<\/p>\n<p>Los Peak Points tambi\u00e9n representan una nueva estrategia para incrementar las suscripciones a Premium, puesto que <strong>los anuncios colocados por IA ser\u00e1n menos intrusivos, pero m\u00e1s frecuentes<\/strong>.<\/p>\n<section id=\"block-152\" class=\"below-content widget widget_block\"\/>\t<\/div>\n<p><a href=\"https:\/\/hipertextual.com\/2025\/05\/youtube-usara-gemini-para-insertar-anuncios-imposibles-de-evitar\" class=\" target=\" title=\"YouTube usar\u00e1 Gemini para insertar anuncios imposibles de evitar\" target=\"_blank\" rel=\"noopener\">Ver fuente<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube anunci\u00f3 que usar\u00e1 la IA de Gemini para insertar anuncios en los videos. La compa\u00f1\u00eda ha escalado su pelea contra los bloqueadores de publicidad al implementar una nueva estrategia que ser\u00e1 m\u00e1s dif\u00edcil de evitar. A diferencia de los anuncios convencionales que se despliegan al inicio, Gemini buscar\u00e1 el mejor momento del video para [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":67230,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-67229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tecnologia"],"_links":{"self":[{"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=\/wp\/v2\/posts\/67229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=67229"}],"version-history":[{"count":0,"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=\/wp\/v2\/posts\/67229\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=\/wp\/v2\/media\/67230"}],"wp:attachment":[{"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=67229"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=67229"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enfoquenoticioso.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=67229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}